Your step-by-step guide to launching a profitable jewelry reselling business — using wholesale pieces from Renaissance Inc.

Starting a jewelry business has never been more accessible. With low startup costs, flexible selling options, and an endless demand for beautiful accessories, anyone can turn their passion for style into a profitable venture.

Whether you dream of an online store, pop-up booths, or hosting in-home shopping nights with friends, this guide will show you exactly how to get started — and how much profit you can realistically make.

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1. Choose Your Niche & Style Direction

Before buying inventory, think about the vibe of the jewelry business you want to create. Some popular niches include:

• Minimalist everyday jewelry

• Trendy statement pieces

• Bridal & special occasion accessories

• High-end gold-plated staples

• Seasonal collections

• Children’s jewelry or giftables

• Men’s jewelry

Tip: Choose 2–3 micro-collections to start. This helps keep your budget low and your aesthetic cohesive.

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2. Source Your Jewelry From a Trusted Wholesale Supplier

Renaissance Inc. offers low minimum orders, high-quality pieces, and fast Canadian shipping. With wholesale prices between $5 and $20, you can start your first collection with only a small investment.

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3. Know Your Selling Price — and Your Profit Margin

Most boutiques and small resellers use a 2.5x to 4x markup on wholesale jewelry.

Example wholesale → retail pricing:

Average profit margin: 55% to 70%.

This means even selling 20–30 pieces a month can create a healthy side income.

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4. Decide Where You Will Sell Your Jewelry

A. Online

Shopify, Etsy, Instagram Shop, Facebook Marketplace, TikTok Shop, or your own website.

B. In-Person

Markets, craft fairs, seasonal markets, school events, corporate events, festivals.

C. Pop-Up Shops

Partner with clothing boutiques, coffee shops, salons, or spas.

D. Consignment or Wholesale

Place your pieces in local boutiques or sell directly to shops.

E. At-Home Sales (Like a Modern Tupperware Party)

Host a jewelry night with friends or co-workers — extremely effective and fun.

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5. Build Your Branding & Online Presence

Create a simple logo, choose your brand palette, take clean product photos, and set up Instagram and Facebook. Presentation matters — especially for jewelry.

You can also order custom displays from Renaissance Inc. to elevate your look.

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6. Start Small — Then Scale

Most new sellers start with 20–40 pieces. Learn what sells best, then reorder your winners.

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7. Reinvest & Grow

Reinvest a portion of profits into fresh inventory, expand into new collections, and increase your selling channels as you gain confidence.

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Ready to Start? Apply for Your Wholesale Account

To access wholesale pricing, exclusive designs, and low minimum orders, apply for a Renaissance Inc. wholesale account today.

This gives you:

• Access to 500+ jewelry styles

• Low order minimums

• Fast Canadian shipping

• High profit margins

• Exclusive new collections

Apply now and start building your jewelry business with confidence.

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Free Download: Jewelry Business Starter Checklist

To help you get started even faster, we created a free downloadable checklist you can save, print, or use as a step-by-step guide while you build your business.

Your checklist includes:

• How to choose your niche

• How much to invest

• How to price your jewelry

• Where to sell

• Branding essentials

• Product photography basics

• Market and pop-up preparation

• A beginner’s launch plan

• Reinvestment strategy

This resource is perfect for planning, staying organized, and launching your business with clarity.

Download the Jewelry Business Starter Checklist inside your email confirmation after signing up.